{"id":3478,"date":"2024-01-26T13:58:07","date_gmt":"2024-01-26T18:58:07","guid":{"rendered":"https:\/\/payliance.com\/?p=3478"},"modified":"2025-07-01T16:25:23","modified_gmt":"2025-07-01T20:25:23","slug":"payliance-is-elevating-the-loan-management-process-for-underbanked-consumers","status":"publish","type":"post","link":"https:\/\/payliance.com\/payliance-is-elevating-the-loan-management-process-for-underbanked-consumers\/","title":{"rendered":"Payliance Is Elevating the Loan Management Process for Underbanked Consumers"},"content":{"rendered":"\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><h2 class=\"wp-block-post-title\">Payliance Is Elevating the Loan Management Process for Underbanked Consumers<\/h2>\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group is-nowrap is-layout-flex wp-container-core-group-is-layout-ad2f72ca wp-block-group-is-layout-flex\"><div class=\"taxonomy-category wp-block-post-terms\"><a href=\"https:\/\/payliance.com\/payliance-news\/\" rel=\"tag\">Payliance News<\/a><span class=\"wp-block-post-terms__separator\">, <\/span><a href=\"https:\/\/payliance.com\/payments-blog\/\" rel=\"tag\">Payments<\/a><\/div>\n\n<div class=\"wp-block-post-date\"><time datetime=\"2024-01-26T13:58:07-05:00\">January 26, 2024<\/time><\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<p>Imagine it\u2019s ten o\u2019clock on a Thursday night. A loan payment is due and you\u2019ve just learned that won\u2019t have the funds to pay the full amount on time. You call your lender\u2014hoping to either make a smaller payment or delay it\u2014but instead of speaking with someone to discuss the situation, you hear a recorded message: \u201cOur business hours are 9 AM to 5 PM. Please call back during standard business hours.\u201d<\/p>\n\n\n<div class=\"wp-block-image is-style-default\">\n<figure class=\"alignleft size-thumbnail\"><a href=\"https:\/\/payliance.com\/mobile-application\/\"><img decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/payliance.com\/wp-content\/uploads\/2024\/01\/phone-palm-1-150x150.png\" alt=\"\" class=\"wp-image-3482\" title=\"\"><\/a><\/figure>\n<\/div>\n\n\n<p>This scenario is all too common among underbanked consumers who, perhaps due to a lower credit score, find it difficult to procure loans from traditional financial institutions. Instead, they turn to third-party lenders. But many of these third-party lenders are&nbsp;<a href=\"https:\/\/aws.amazon.com\/smart-business\/\" rel=\"nofollow noopener\" target=\"_blank\">small- to medium-sized businesses (SMBs)<\/a>&nbsp;that don\u2019t have the resources to build a solution, such as a consumer-facing app that allows you to self-service your loan payments. Instead, they rely on phone-based or in-person services.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Technology challenges for SMB lenders<\/h2>\n\n\n\n<p>\u201cIf you\u2019re a large, corporate, publicly-traded company that deals in online lending, you\u2019re going to have a team of people that are building and maintaining apps,\u201d says James Robinson, Product Director of&nbsp;<a href=\"https:\/\/payliance.com\/\">Payliance<\/a>, a B2B payment processing company. \u201cBut there is that mid to smaller tier where it just doesn\u2019t make sense for them to take that on.\u201d Luckily, the team behind Payliance&nbsp;<a href=\"https:\/\/aws.amazon.com\/smart-business\/build-websites-and-apps\/\" rel=\"nofollow noopener\" target=\"_blank\">saw these pain points and decided to build a solution<\/a>. If you can manage the rest of your life from your smartphone, they thought, consumers should be able to manage something as important as their loan payments from their phone, as well.<\/p>\n\n\n\n<p>Founded in 2007, Payliance offers a full suite of solutions for merchants, including payment processing, verification, and recovery. Now,&nbsp;<a href=\"https:\/\/payliance.com\/mobile-application\/\">their new mobile app<\/a>&nbsp;(built with Amazon Web Services technology) makes the payment process more seamless for consumers, as well. Users are able to log into an app and self-service their loan payments, managing the amount and timing of their payments 24\/7, 365 days a year\u2014as opposed to only during business hours.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Focusing on the customer\u2019s needs<\/h2>\n\n\n\n<p>Payliance\u2019s ultimate goal is, and always has been, convenience. \u201cYou\u2019re probably not changing your payment date because you want to,\u201d says Robinson. \u201cYou\u2019re probably in a spot where something happened and you need accommodations.\u201d Payliance offers a consumer-facing tool that can help borrowers in their hour of need, streamlining the payment process so they can focus on managing the other, more important parts of the situation.<\/p>\n\n\n\n<p>Intrinsic to the creation of this app was one of Amazon\u2019s core methodologies: the&nbsp;<a href=\"https:\/\/www.aboutamazon.com\/news\/workplace\/an-insider-look-at-amazons-culture-and-processes\" rel=\"nofollow noopener\" target=\"_blank\">Working Backwards<\/a>&nbsp;process, which the Payliance team was introduced to in 2021. This methodology involves:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Listening to customers<\/li>\n\n\n\n<li>Defining the problem<\/li>\n\n\n\n<li>Ideating<\/li>\n\n\n\n<li>Testing<\/li>\n\n\n\n<li>Refining<\/li>\n\n\n\n<li>Launching a solution<\/li>\n<\/ul>\n\n\n\n<p>Instead of focusing on how to price their product, go to market, and position it\u2014which are all important considerations for later in the game\u2014the team focused on the more immediate question of&nbsp;<em>who<\/em>&nbsp;they were actually creating value for. \u201cOne thing, and this is fundamental to Working Backwards, is really focusing on the end state in mind versus trying to come up with requirements and then elaborate on them,\u201d says Robinson. \u201cAt the end of the day, you get something that may or may not be what you envisioned in the beginning steps.\u201d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">The benefits of building your app on AWS<\/h2>\n\n\n\n<p>After successfully creating the mobile app, the decision to continue working with AWS was easy. \u201cWe didn\u2019t have to go through due diligence. \u2018Is this company going to go out of business next week?&nbsp;<a href=\"https:\/\/aws.amazon.com\/smart-business\/resilience\/\" rel=\"nofollow noopener\" target=\"_blank\">Is this solution stable<\/a>?&nbsp;<a href=\"https:\/\/aws.amazon.com\/smart-business\/scalability\/\" rel=\"nofollow noopener\" target=\"_blank\">Can it scale<\/a>?\u2019\u201d says Robinson. \u201cThose were already answered for us just by choosing AWS. That\u2019s one example of why building on the AWS platform really made sense.\u201d<\/p>\n\n\n\n<p>The Payliance team also liked the flexibility that AWS afforded, specifically the&nbsp;<a href=\"https:\/\/aws.amazon.com\/smart-business\/savings\/\" rel=\"nofollow noopener\" target=\"_blank\">prospect of pay-as-you-go services<\/a>&nbsp;and technology. This was key because the team knew their technology was not going to be running around the clock. \u201cThere was an effort to make this serverless and make it stateless, to drive better cost efficiency and basically only bring up the resources when they\u2019re needed,\u201d says Robinson. \u201cSo that was one of the driving factors in the development process.\u201d<\/p>\n\n\n\n<p>Looking forward, the Payliance team hopes to continue to add ease and flexibility to the heavily regulated financial services industry. They plan to continue improving their mobile app and are currently working on developing a web app for those who would prefer to manage their loans from a desktop computer.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Conclusion and next steps<\/h2>\n\n\n\n<p>Payliance believes their platform will continue to grow because it is beneficial for both merchants and consumers. \u201cMerchants are not just looking to lend consumers money so they can make money,\u201d says Robinson. \u201cSomething we focused on, in this effort and others, is creating solutions that ultimately benefit the consumer. Because, again, it benefits everybody in the ecosystem.\u201d<\/p>\n\n\n\n<p>If your SMB is ready to create its own websites or mobile apps,&nbsp;<a href=\"https:\/\/aws.amazon.com\/smart-business\/smb-contact-us-form\/?trk=f28de836-f170-463d-a333-aed74fbf5abe&amp;sc_channel=el\" rel=\"nofollow noopener\" target=\"_blank\">contact us<\/a>&nbsp;to speak with an AWS expert. Not sure what type of support you will need? Learn more about our global network of&nbsp;<a href=\"https:\/\/aws.amazon.com\/smart-business\/partners\" rel=\"nofollow noopener\" target=\"_blank\">AWS Certified third-party consultants and network of IT freelancers<\/a>&nbsp;for every budget.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>\n\n\n\n<p class=\"has-small-font-size\"><\/p>\n\n\n\n<p class=\"has-small-font-size\">Originally published: <a href=\"https:\/\/aws.amazon.com\/blogs\/smb\/payliance-is-elevating-the-loan-management-process-for-underbanked-consumers\/\" rel=\"nofollow noopener\" target=\"_blank\">Payliance Is Elevating the Loan Management Process for Underbanked Consumers | AWS Smart Business Blog (amazon.com)<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>A consumer-facing app that allows you to self-service your loan payments. Instead, they rely on phone-based or in-person services.<\/p>\n","protected":false},"author":6,"featured_media":3492,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_eb_attr":"","content-type":"","footnotes":""},"categories":[10,1],"tags":[53,52,54],"class_list":["post-3478","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-payliance-news","category-payments-blog","tag-loan-management","tag-mobile-app","tag-smb"],"acf":[],"_links":{"self":[{"href":"https:\/\/payliance.com\/wp-json\/wp\/v2\/posts\/3478","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/payliance.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/payliance.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/payliance.com\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/payliance.com\/wp-json\/wp\/v2\/comments?post=3478"}],"version-history":[{"count":10,"href":"https:\/\/payliance.com\/wp-json\/wp\/v2\/posts\/3478\/revisions"}],"predecessor-version":[{"id":9829,"href":"https:\/\/payliance.com\/wp-json\/wp\/v2\/posts\/3478\/revisions\/9829"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/payliance.com\/wp-json\/wp\/v2\/media\/3492"}],"wp:attachment":[{"href":"https:\/\/payliance.com\/wp-json\/wp\/v2\/media?parent=3478"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/payliance.com\/wp-json\/wp\/v2\/categories?post=3478"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/payliance.com\/wp-json\/wp\/v2\/tags?post=3478"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}